by Nicole Baute | Oct 15, 2014 | Entrepreneurship
It happened in the most unexpected of places. A dim sum restaurant. A late Sunday morning. Prawn dumpling halfway between my plate and my face. My partner and I were talking about our careers, as we often do. Our conversation drifted to understanding yourself and how...
by Nicole Baute | Oct 8, 2014 | Writing
You’ve probably heard that your About page is the most important page on your entire website. It’s where your prospects start to decide if they want to work with or buy from you. That means you only have one chance to show folks who you are, what you do and why you do...
by Nicole Baute | Sep 14, 2014 | Writing
If you’re a good little worker bee, you’ve been gathering some kind of praise from your past and existing clients (hooray!). Maybe you’ve created a simple feedback form (which is a great idea, by the way) or you’ve been asking your clients for...
by Nicole Baute | Aug 27, 2014 | Miscellanea
My youngest brother, Kurtis, made headlines earlier this month for a reason that might sound incredibly weird if you don’t know him. He’s an environmental science master’s student at the University of Guelph, where he recently…made a music...
by Nicole Baute | Aug 12, 2014 | Entrepreneurship
I had a piece published in the Globe and Mail on Friday about how introverted small business owners can successfully market themselves online—without pretending to be someone they’re not. From playing to your strengths to using video, selectivity and the stealth...
